Archive for the ‘Uncategorized’ Category

How to start using real estate social media in about 15 minutes

After watching the video imagine how easy it will be if you just pick a place to start.  Get some help for less than $100 to write your bio and press release. Then use that as your opening content when you set up your social marketing campaigns.

In the dazzling array of social media sites out there. One can distinguish yourself effectively opening the floodgates of customers and traffic to your business. Setting you apart from the other real estate people who are not using social media to its fullest potential.

Right at your fingertips, is the awesome potential of FREE social marketing sites that you can be using in 15 minutes or less.

Imagine this summer with plenty of free time, cruising along and enjoying the sun while others struggle to get started.  But you, with an awesome social marketing program, a program for someone serious about getting started with your social marketing. And if you really want to save time and money. Taking the time to become a leader in your industry.

Then you are going to do this right. If  you’re ready to take advantage of $5,000 worth of audio, DVD video, and supporting manuals offered for $1,000 discount (for a limited time) then following this special link.
Become a Leader, Save Time and Money click here… http://budurl.com/reweb20special

The Social Media Boom And What That Means To Real Estate Investors

2010 is going to be the year of social media and those who know how to use it will
really start to see it becoming a central part of their strategy to reach out to customers online.
Those who don’t will start regretting it.

As you can see from the graph above social marketing has  than doubled in the last two years and if you notice the trend is upward.  What this means is that more and more people, your customers, buyers, renters, etc., are moving away from traditional media like Newspapers, Radio, TV, and Magazines. So your customers are spending more and more time and money on sites like Facebook, Twitter, Youtube, and Myspace.

As an investor you need to spot trends and use the trends in your favor or the natural progression of the trend will work against you.

Example:  My cost for a months worth of classified ads in my local paper used to be about $2000 per month plus $650 For the Apartment Guide. This was for 2 apartment projects and several retail and commercial properties. If I continue to pay these cost, which continue to rise each month and less and less people see these ads eventually the bottom line cost of lost revenue on my rental and leased space could be huge.  $50,000 to $100,000 or more in lost rental revenue per year.

I don’t know the size of your real estate business but when you look at the end game. To have a fully occupied property or a sold property.  We are talking about big bucks here.

And when you realize that what you lose out on by not knowing how to leverage the trend of social media marketing for you business: Profit! Your take home money, your cash flow.

Bottom Line:  If you are not using the trend of social media marketing and web 2.0 for your real estate business then the trend will be working against you!  And over time those losses can be staggering!

Pennsylvania Newspaper Bankruptcies Signal More Trouble Ahead.

More & MORE People Are Moving Away From Traditional Media!  That’s a nice looking building. I bet you could buy it cheap!

Albert Einstein once said “The definition of insanity is doing the same thing over and over again and expecting different results”.

Do you think a lot of people are going to loose their jobs in the newspaper business?  They probably could use a training in social media marketing like the one you are getting by reading this blog! So keep reading and watch all of the videos.

If you don’t implement some new effective business strategies right now… and you continue to do the same thing. Where do you think your business will be 5 years from now?

As you can see from the video. Social Media is growing like a wildfire! I that doesn’t convince you to “GET STARTED NOW”  Then look at some of the numbers of people who are connecting to the social media marketplace.

  • Social networks and blogs are the 4th most popular online activities online, including beating personal email. 67% of global users visit member communities and 10% of all time spent on the internet is on social media sites.
  • If Facebook were a country, it would be the fourth most populated place in the world. This means it easily beats the likes of Brazil, Russia and Japan in terms of size.*
  • 80% of companies use, (or are planning to use), LinkedIn as their primary tool to find employees during the course of this year. The site has just celebrated reaching its 45-millionth membership.
  • Around 64% of marketers are using social media for 5 hours or more each week during campaigns, with 39% using it for 10 or more hours per week.
  • It took radio 38 years to reach 50 million listeners. Terrestrial TV took 13 years to reach 50 million users. The internet took four years to reach 50 million people… In less than nine months, Facebook added 100 million users.
  • Wikipedia currently has more than 13 million articles in more than 260 different languages. The site attracts over 60 million unique users a month and it’s often hotly debated that the information it contains is more reliable than any printed Encyclopaedia.
  • The most recent figure of blogs being indexed by Technorati currently stands at 133 million. The same report into the Blogosphere also revealed that on average, 900,000 blog posts are created within a single 24-hour period.
  • It’s been suggested that YouTube is likely to serve over 75 billion video streams to around 375 million unique visitors during this year.
  • The top three people on Twitter (Ashton Kutcher, Ellen DeGeneres and Britney Spears) have more combined followers than the entire population of Austria.*
  • The online bookmarking service, Delicious, has more than five million users and over 150 million unique bookmarked URLs.
  • Since April this year, Twitter has been receiving around 20 million unique visitors to the site each month, according to some analytical sources.
  • Formed in 2004, Flickr now hosts more than 3.6 billion user images.

If your thinking that you would like to learn more about Social Media Marketing & Real Estate Web 2.0 Then join me on a FREE Webinar that explains in detail “How You Can Get Started Today Using Social Media Marketing In Your Real Estate Business.

Are you starting to see how your business would look if you are using Social Media Marketing in your business?   Imagine how your business would look a year from now when you have fully implemented effective social media marketing strategy working for you 7 days a week, month after month?

If you are ready to use social medial marketing and web 2.0 in your real estate business click here >> http://budurl.com/XFactor20

Twitter For Real Estate-The New Local Paper

Before I get cranked up about telling you about Twitter. I want to discuss something that has been bothering me.  When I mention Twitter, more than a few people give me this answer. “I don’t like Twitter”, “I don’t Tweet that’s stupid” and so on and so on. These are people who’s weekly paycheck depends on getting new customers and they have already made up their mind that they ain’t tweeten.

Well if you are one of these “Anti Twitter Types” I would like you to suspend your disbelief long enough to set up a twitter account and do a search of the potential customers with in a 5 mile radius of your property.  You will be shocked to discover that you can send a message directly to their twitter accounts 100 times a day if you like.

I don’t recommend that but what I do recommend is inviting them to become a friend and give them some incentive to come over to take a look at your property, call you by phone, go to your blog, take a look at your Facebook fan page, check out your YouTube channel where you have short videos of your business or property.

Take any of your current advertising, like the advertising that you pay the newspaper, radio, apartment guide a tom of money for.

Take that ad and break it down in 140 character chunks and send it out over twitter to the people in your area that are likely customers, tenant, buyer, of your property.

You will need a program like people browser

It can organize your twitter friends by their GEO  location and other criteria.

People Browser lets you sift and sort your Twitter Friends by words, locations, hash-tags, You then can organize by the columns, customize your tweets and send the right message to the right segment of your friends.

You can get a basic version of People Browser for Free. A Plus version for $5 per month and a Super Pro version for $20 per month. I use the free version. So next time you are getting ready to write that several hundred dollar check to you local paper.

Why not give Twitter a try and focus on the same area that you paper reaches.  For more on Twitter sign up for one of my FREE Webinars here >> or check out This Special Report:>> http://budurl.com/XFactor20

FaceBook Real Estate Marketing

Facebook Real Estate Marketing

Why get your business on  Faceboook?

Here’s Why:

  1. More than 350 million active users
  2. More than 55 million status updates posted each day
  3. More than 1.6 million active Pages on Facebook
  4. More than 700,000 local businesses have active Pages
  5. Pages have created more than 5.3 billion fans
  6. Average user spends more than 55 minutes per day
  7. Average user has 130 friends on the site
  8. Your target market is hanging out on Facebook

The Fastest Growing Segment On Facebook is the 35-54 age bracket in the US.
Along with the 55 and over segment combined over 20 million users in the US.

Types of Facebook Accounts

If you own a business or real estate you would benefit by having a Business Fan Page.

Think of it as a Customer Facebook Page. A place where you can connect with your target market that is already on Facebook.

Benefits of a Great Fan (Customer) Page.

  • Great for networking and branding yourself , your business, properties.
  • Upload photos and videos. Send traffic back to blog, website.
  • Free to create.
  • Links to your profile pages is you want.
  • Use apps to customize.
  • Connects with Twitter, Linkedin, Youtube, Wordpress blogs, websites, email and more.

Get your business on Facebook with a dynamic fanpage!

Here is my Fan Page at Facebook:>> http://www.facebook.com/markbradley20  If you notice you can put in videos, email optin forms, buttons for Google, my Wordpress Blog, Youtube Channel, LinkedIn, my Facebook Friends Page and Twitter.  Go sign up for my fanpage.  There are many resources for using Facebook and setting up Facebook for Real Estate Investors and Professionals.

You could easily set up a page like this for your business or properties. Just put the elements in it.

  • Here are some great uses for Facebook Real Estate Fanpages.
  • Great for College apartment rentals.  100% of all college students have access to a computer. Most are on Facebook. Do you rent to students? Get on Facebook.
  • Graduates who land there 1st job after college and need a new place to live.
  • Vacation rentals. People are bored. Show them their next vacation. Take pictures and videos of property and guests having fun.
  • Anything to do with jobs for young people.
  • Real Estate service companies. Realtors, Carpet Cleaners, Painters, etc.
  • Tile companies, Insurance Co. Bring the human touch to the behind the scenes going ons in the real estate industry.
  • Find your next great employee for your social marketing department.

Now that you know where your customers are. You need a way to get up and going fast on Facebook.

For the best system for real estate professionals check out this program: >> http://budurl.com/XFactor20

Why You Need A Wordpress Blog?

The Social Media Marketers Mantra: FREE!

We are back the the Social Media Marketers Mantra: FREE!

There are 2 types of Wordpress Blogs: Hosed and unhosted.

Here is an example of an unhosted blog: http://markbradley1.wordpress.com/

This is a example of a non-hosted Wordpress blog.
You can create one for free at
: http://wordpress.com/

I suggest you do so. There are only 2 draw backs to a Wordpress non hosted blog and they are this.  1. All the content you post is subject to their rules.

2. You may post what you like but if you violate or if they change the rules Wordpress can take your site down and all your work and content is gone.

This blog we are on now is a Wordpress Hosted Blog. You can get the latest version of Woodpress for Free Here: http://wordpress.org/

My other blog at: http://realestateweb20secrets.com/blog

People Magazine is using Wordpress.  Why because it is that good.  http://www.people.com/people/0,,,00.html

Wired Magazine is using Wordpress too. The same platfom that you can get for free.  http://www.wired.com/

Once you decide now that you need a Wordpress blog in your business. Then you need the specialized knowledge, a plan of action to put to use Wordpress.  You can get that knowledge here:>> http://budurl.com/XFactor20

Quick And Easy Youtube Videos From Your Desk

Create A YouTube For Your Property In 15 Minutes Or Less.

Watch this video where I create a property video and upload it to Youtube in less that 15 minutes.

This would be a great place to start. If you have a brochure with some pictures in it you can turn that into a web video and now you have a short TV style video commercial for your property or business,

What is great about this system is once you get a piece on content like a video you can post it to multiple sites.

Inside the X-Factor Real Estate Web 2.0 Profit Manual on page 64, there is a list of 28 video sites where you can take and upload your video for free.  Knowing this secret alone could bring you alot more clients and customers than someone who doesn’t take the time to learn this technology.

In the video I used a tool I created: The Real Estate Web 2.0 Toolbar get yours just click this link now.

Get on YouTube It’s Still FREE?

Can you imagine your newspaper’s classified ad rep calling you and saying: “We have a great deal for your advertising this week, Starting now until they start charging for it, you can put up unlimited pictures videos, and text advertising in our newspaper for free! Plus we have more and more people reading our paper every day, we even dropped the price to “0″ zero! and if you know how to place the add you can get it to show up on the front page!

I hope you place an order because I keep getting turned down by your competitors they think it is too hard to produce a web video an put it up. They would rather pay expensive prices and print ads that expire in one weeks time and they have to pay all over again.  Did I tell you that once you put up your videos they are permanent they don’t expire every week like classified ads?

The Best Editing Software For Real Estate Videos

Camtasia is a very popular video editing resource. It is capable of producing HD-quality video content for the internet and also for mobile devices. It is completely jerk free and non interruptible and generate absolutely clear videos. The file sizes are also compact thus take up less disk space. Camtasia has the ability to record all the activities on your desktop with just one click and makes compilations easy and simple.

This resource is also an important video editing tool. Camtasia enables real estate professionals to convert their real estate videos into pages on the internet. This method is helpful since the traffic can be directly shifted there. As web surfers usually respond better to videos rates of such conversion is seen as usually high. This is really helpful because the surfers can find a strong connection and are interested too since they can see as well as hear all that you have to say and show to them.

Using Camtasia as a video editing device, you can get to do a lot of things. Producing multimedia presentations is one among them. This step incorporates all senses since using all of them lead to a hike in sales and your profit. Many cynical customers can also be easily influenced with this presentation. But your main motive should always be to create and submit a video that clearly shows how your product can be beneficial to the buyer.

Sony Vegas is another common and reputed name for a video editing tool. It is well known for being a good program and is said to have more capability and usefulness than other freebies. Since it has updated features and numerous benefits, many real estate agents have been using this software to generate the best of their videos.

The collection of Vegas Pro 9 is the name given to the latest released collection of Sony Vegas. This incorporates two important and useful applications that work together competently for providing an automatic and improved environment for broadcast and video professionals. This method of video editing is fast achieving more popularity than the other options found in the market.

Sony Vegas in the form of a detailed suite provides the most progressive and vigorous platform for content formation and production. With superior effects processing, complementary editorial tools, wide format support, incomparable audio support, the Pro collection of Vegas can be the best way to improve and increase the smooth flow of your work. Tasks like acquisition to the delivery, and features like the basic camera to the Blu-Ray Disc, it’s all available in this collection. Thus Vegas Pro 9 provides one with all requirements that is expected of a good video editing software.

Therefore, with the fantastic Vegas Pro 9 software for video editing, a real estate professional can achieve fabulous results for online real estate social marketing. With this kind of software you can make your video marketing a huge success among people and gain a lot of popularity. Thus to conclude we can say, Video editing is a very important requirement for good promotion of real estate listings.

Two others: Jing:  and  Animoto:  You should know anout.

Free

Cam Studio: http://camstudio.org/

Jing:  http://www.jingproject.com

Buy

Camtasia: http://www.techsmith.com/

Sony Vegas: http://www.sonycreativesoftware.com/vegaspro

Animoto: http://animoto.com

To learn on how you can put web video and get Youtube working for your real estate business get advanced training here:>> http://budurl.com/XFactor20